By Andrea Archibald
Sunnyvale, CA (RPRN)You have heard about social media. You haveve probably been told that you must be a part of it, that you must have a presence on those sites. You are looking to jump on this fantastic marketing opportunity, but you don't know how.
In everyone's rush to the goldmine, few stop to think about how. Am I approaching social media in the right way? Am I building the right campaign? Is this even a proper campaign?